Enrollment Management Trends

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Rutgers Today provides a daily stream of news from across Rutgers University, serving both internal and external audiences.

‘Alarm Bells’ on First-Generation, Low-Income Applicants

Inside Higher Ed.

January 26, 2021   Enrollment Management Trends, Student Success, Value and Affordability

The Common Application is the most widely used college application, with more than 900 institutions participating. Newly released data shows that larger and more competitive colleges are receiving many applications, but smaller and less competitive colleges are not. Additionally, first-generation and fee waiver students are not applying at the same rates as they used to, with application numbers declining by three and two percentage points, respectively.

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How to Survive the Enrollment Bust

The Chronicle of Higher Education

January 13, 2021   Enrollment Management Trends, Student Success

Prior to the COVID-19 pandemic, colleges were already dreading a “great enrollment crash”. The pandemic then induced a 13% decline in first-time undergraduate enrollment, lying outside any projection model. Institutions of higher education must use lessons learned from 2020 and develop innovative enrollment strategies to survive the approaching demographic reversal of 2026.

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5 higher education trends to watch in 2021

Education Dive

January 03, 2021   Enrollment Management Trends

Many of the higher education trends that dominated storylines in 2020 will likely continue to be highlighted this year. Areas of focus include decreased enrollment, instructional delivery (in person or remote), and test-optional admissions. A new presidential administration will also impact higher education policy.

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Can Algorithms Save College Admissions?

The Chronicle of Higher Education

December 15, 2020   Admissions, Enrollment Management Trends

Competition in higher education admissions continues to be driven by demographic declines and increasing price sensitivity, among other factors. The ongoing crisis created by the outbreak of COVID-19 has further revealed the fragility of the current admissions model, which relies heavily on campus visits and travel for recruitment. This article examines the possibility of replacing the current admissions process with a match process, similar to medical school model.

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College completion rate stays flat: report

Education Dive

December 03, 2020   Enrollment Management Trends

The national six-year completion rate rose 0.3 percentage points this year, compared to a 1.4 point gain recorded last year. A slight decrease in completion among traditional age and community college students was recorded, while older students saw completion rates improve across every institution type except community colleges.

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What does Biden’s anticipated win mean for colleges?

Education Dive

November 07, 2020   Enrollment Management Trends, Student Success, Value and Affordability

Joe Biden’s anticipated win for presidential office will not be official until the Electoral College vote in December, but his promises for higher education are included and explained in this article. Some of those promises include expanding free college, undoing Trump-era initiatives such as changing immigration policies and oversight of Title IX, and investing more into minority-serving institutions.

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7 charts that give a snapshot of college enrollment this fall

Education Dive

November 12, 2020   Admissions, Enrollment Management Trends

The pandemic’s impact on higher education is expected to linger, though colleges aren’t experiencing lower enrollment levels equally. Given preliminary data, overall undergraduate enrollment fell 4.4% from a year ago, and public two-year schools saw more than double that decline. It is also important to note that the enrollment trends vary based on student demographic.

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Report: Enrollment Continues to Trend Downward

Inside Higher Ed.

October 15, 2020   Enrollment Management Trends

The latest fall 2020 enrollment report from the National Student Clearinghouse continues to show downward trajectories nearly across the board in higher education. As of September 24, undergraduate enrollment is now 4 percent lower than it was last fall. The largest declines are in first-year students, with just over 16 percent fewer freshmen enrolled this fall compared to last year. However, public and private nonprofit four-year institutions are doing relatively well, down 1.4 percent at public four-years and 2 percent at private non-profits. Community colleges are faring the worst, with enrollment dropping 9.4 percent.

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How the Trump administration’s H-1B visa changes could affect colleges

Education Dive

October 08, 2020   Enrollment Management Trends

New changes to the H-1B visa program could deter international students from studying in the U.S. and complicate hiring for colleges. The Trump administration’s overhaul of the visa program for highly skilled workers narrows its eligibility requirements and increases how much U.S. organizations must pay foreign employees.

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The Pandemic Pushed Universities Online. The Change Was Long Overdue.

Harvard Business Review

September 29, 2020   Enrollment Management Trends, Value and Affordability

Fall 2020 marks an inflection point as students, educators, and government leaders scrutinize the price and value proposition of higher education through the new lens of traditional classroom vs. multiple modes of digital delivery. Higher education has significantly lagged behind other industries in moving to a more digitally-driven model, and less than 5% of college budgets are dedicated to IT spending. The current climate, paired with technological developments make it imperative for college leaders and policymakers to make digital transformation and technology a much more central strategic priority.

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